PR Publication
Build credibility and visibility with strategic PR campaigns, press coverage and publication placements that put your brand in front of the right audience.
What's Included
Every engagement covers media strategy, story development and placement under one roof — no hand-offs between agencies, no gaps in ownership. You get a single accountable team from pitch to publication and beyond.
Media & Audience Research
We identify the publications, journalists and channels your target audience actually reads and trusts, rather than chasing the biggest name on the masthead. This phase also maps your competitors' coverage to spot the gaps you can credibly claim. By the time pitching begins, you'll have a documented target list and a clear story angle for each outlet.
- Target publication & journalist list
- Competitive coverage analysis
Story & Pitch Development
We craft a compelling narrative and pitch angle that gives editors a real reason to cover you, grounded in news value rather than a thinly-veiled sales pitch. Every pitch is tailored to the specific journalist and outlet, not a mass-blasted press release. We review every draft with you before it ever reaches a reporter's inbox.
- Tailored pitches & press materials
- Editorial review before outreach
Placement & Amplification
We secure coverage, then amplify it across your own channels — website, social, email — to maximize reach and credibility well beyond the original publication. Every placement is tracked and reported, so you can see exactly what ran, where, and what it drove. We stay on to build momentum with follow-up stories as new milestones come up.
- Secured media placements
- Cross-channel amplification & reporting
Choose the Right Package
What's Included at Each Tier
| Feature | Starter | Growth | Enterprise |
|---|---|---|---|
| Dedicated PR account manager | — | ✓ | ✓ |
| Custom pitch & story strategy | — | ✓ | ✓ |
| Cross-channel amplification | — | ✓ | ✓ |
| Dedicated PR & comms team | — | — | ✓ |
| 24/7 crisis communications support | — | — | ✓ |
What Our Clients Say
Real outcomes from real engagements — hear it directly from the teams we've worked with.
Trusted by forward-thinking teams worldwide
Common Questions
We start with where your actual customers get their information — trade publications, industry newsletters, podcasts — rather than chasing whichever outlet has the biggest name recognition.
No agency can honestly guarantee placement — editors make that call, not us. What we guarantee is a strong pitch, the right target list, and transparent reporting on every outreach we make.
Advertising is space you pay for and fully control. PR is earned coverage — a journalist decides your story is worth telling, which carries far more credibility with readers than a paid placement ever will.
Most clients see their first placements within 4–6 weeks. PR builds cumulatively — the third story is usually easier to land than the first, since you now have coverage to point to.
